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Background
CV Directo,
a premiere Home Shopping Network in Mexico which
reaches more than 80 million viewers a day had a need to update
their existing online store which they wanted to maintain and update
internally.
Solution
Created a Laszlo eCommerce Rich Internet Application:
- Single-interface shopping experience; no page refreshes, no
taking the user away from the store front through page navigation.
- Streamlined checkout process that is easier for existing customers
to purchase products with three clicks.
- Customize view with price slider and categories for best results.
Results
- Localized Rich Internet Application
Developed a Localized RIA in Spanish for the Mexican Market.
- Improved Checkout
Will create higher conversions with a simpler checkout process
that allows the user to select shipping address, shipping method
and payment method without leaving the CV Directo store front.
Technology
Linux Server
Apache Web Server
Tomcat Applications Server
Laszlo Presentation Server
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